TL;DR

About 64,770 demonstrators and product promoters nationally earn a mean of $51,013. Employment in the series shown fell about 100% from the first to the last year; projections imply about 3.5% annual decline.

Key Statistics

64,770
2023 Workforce
None
Average Age
$51,013
Average Salary

Demonstrators and Product Promoters: what the data shows

Common questions about demonstrators and product promoters careers, answered from BLS OEWS and O*NET in this repository.

What is a demonstrators and product promoters?

Demonstrators and Product Promoters is tracked by the Bureau of Labor Statistics under SOC 41-9011.

U.S. employment in our OEWS extract is about 64,770 workers.

What does a demonstrators and product promoters do?

O*NET work activities rated highest for this occupation include Performing for or Working Directly with the Public, Selling or Influencing Others, Establishing and Maintaining Interpersonal Relationships, Communicating with People Outside the Organization, Communicating with Supervisors, Peers, or Subordinates, Getting Information, and related tasks. See Work Activities for the full list.

How much does a demonstrators and product promoters make?

BLS national median annual wage: $37,960 (May 2024 in our extract).

Mean annual wage in our occupational extract: $51,013 — higher than the median, which often reflects top earners in the distribution.

Wage percentiles below are from the California OEWS extract (not national unless noted).

Wage percentileAnnual wage
10th percentile$35,430
25th percentile$37,680
Median (50th)$46,105
75th percentile$59,551
90th percentile$67,977

What education do you need?

For Demonstrators and Product Promoters, O*NET incumbent surveys in our extract most often report: Some college (29%), High School or Equivalent (27%), Bachelors Degree (22%).

These are education levels of current workers, not minimum legal requirements.

What skills do you need?

O*NET ratings for this occupation emphasize skills such as Speaking, Active Listening, Persuasion, Service Orientation, Reading Comprehension, Writing, and knowledge areas including Customer and Personal Service, Sales and Marketing, English Language, Food Production. See Education & Skills for detail.

Is demonstrators and product promoters in demand?

Historical employment trend in our series implies about 3.5% annual decline (compound rate in the extract).

Five-year projected employment change: -16.4%.

Ten-year projected employment change: -30.0%.

Current U.S. headcount: 64,770.

We report federal series only—compare wages, growth, and openings against your target market.

Where do demonstrators and product promoterss work?

Top industries by employment share in our OEWS industry extract:

IndustryEmploymentShare
Cross-industry64,77022.4%
Cross-industry, Private Ownership only64,50022.3%
Professional, Scientific, and Technical Services23,0608.0%
Professional, Scientific, and Technical Services23,0608.0%
Advertising, Public Relations, and Related Services19,0806.6%
Manufacturing11,7504.1%

See Industry for charts.

What degrees lead to this career?

Common majors for Demonstrators and Product Promoters in O*NET:

See Related degrees.

Employment

Employment and salary information for the Demonstrators and Product Promoters workforce.

Employment Over Time

64,770 Workforce in 2023

The Demonstrators and Product Promoters workforce has been growing over time.

Historical employment trends for Demonstrators and Product Promoters.

Yearly Wage Ranking

$51,013 Average Wage

In 2023, Demonstrators and Product Promoters earned an average of $51,013.

Wage ranking compared to other occupations.

Wage Distribution

This chart shows the distribution of average salaries by income buckets for Demonstrators and Product Promoters.

Salary distribution for Demonstrators and Product Promoters.

Employment Growth Projections

-3.5% Compound Annual Growth Rate (CAGR)

23,888 Projected Employment (5 years)

Projected growth: -16.4%

19,981 Projected Employment (10 years)

Projected growth: -30.0%

This occupation is experiencing a decline. Consider related fields with better growth prospects.

Historical employment trends and future projections for Demonstrators and Product Promoters.

Industry

Information on the industries that employ Demonstrators and Product Promoters and on wages for those in the field.

Occupations by Industries

This graphic shows the share of Demonstrators and Product Promoters employed by various industries.

Industry distribution for Demonstrators and Product Promoters.

Wage Trends by Industry

8.2% Average Annual Wage Growth Rate

Historical wage growth trends by industry for Demonstrators and Product Promoters.

Geographic Distribution

Employment and wage information by geographic location for Demonstrators and Product Promoters.

State employment and wages are from the U.S. BLS OEWS May 2024 state extract. Metropolitan areas use the national MSA file when available.

Top States by Employment

Top States by Employment:

  • TX: 6,250 employees, $39,850 avg wage
  • WA: 4,330 employees, $40,300 avg wage
  • IL: 3,020 employees, $37,920 avg wage
  • FL: 2,420 employees, $44,720 avg wage
  • VA: 2,310 employees, $43,590 avg wage
  • OR: 1,970 employees, $40,700 avg wage
  • AZ: 1,930 employees, $41,200 avg wage
  • MN: 1,650 employees, $34,150 avg wage
  • NJ: 1,630 employees, $38,650 avg wage
  • CO: 1,010 employees, $40,350 avg wage

Top 10 states by employment for Demonstrators and Product Promoters.

Top Metropolitan Areas

Top Metropolitan Areas:

  • Chicago-Naperville-Elgin, IL-IN: 2,660 employees, $37,830 avg wage
  • Seattle-Tacoma-Bellevue, WA: 2,160 employees, $41,430 avg wage
  • San Francisco-Oakland-Fremont, CA: 1,720 employees, $49,540 avg wage
  • Phoenix-Mesa-Chandler, AZ: 1,620 employees, $41,570 avg wage
  • Riverside-San Bernardino-Ontario, CA: 1,460 employees, $42,550 avg wage
  • Houston-Pasadena-The Woodlands, TX: 1,460 employees, $39,530 avg wage
  • Minneapolis-St. Paul-Bloomington, MN-WI: 1,360 employees, $34,110 avg wage
  • Dallas-Fort Worth-Arlington, TX: 1,270 employees, $42,020 avg wage
  • Napa, CA: 1,170 employees, $49,810 avg wage
  • Santa Rosa-Petaluma, CA: 1,080 employees, $49,070 avg wage

Top 10 metropolitan statistical areas by employment for Demonstrators and Product Promoters.

Diversity

Demographic information on Demonstrators and Product Promoters in the US.

Gender and Age

The workforce of Demonstrators and Product Promoters in 2023 was 64,770 people, with 62.0% women and 38.0% men.

Gender and age distribution for Demonstrators and Product Promoters.

Races

Racial and ethnic shares when present in the career dataset. If the chart area shows a notice instead, occupational race/ethnicity fields are not yet populated for this extract.

Race and ethnicity distribution for Demonstrators and Product Promoters.

Education & Skills

Data on higher education choices and required skills for Demonstrators and Product Promoters.

Majors

The most common majors achieved by Demonstrators and Product Promoters in 2023 were Business, Social Sciences, General Studies.

Common majors for Demonstrators and Product Promoters.

Education Levels

The main educational levels achieved by Demonstrators and Product Promoters workers.

Education level distribution for Demonstrators and Product Promoters.

Skills

Demonstrators and Product Promoters need many skills, but most especially Speaking, Active Listening, Persuasion, Service Orientation, Reading Comprehension.

Required skills for Demonstrators and Product Promoters.

Knowledge & Abilities

Knowledge areas and abilities required for Demonstrators and Product Promoters.

Knowledge Areas

The most important knowledge areas for Demonstrators and Product Promoters include Customer and Personal Service, Sales and Marketing, English Language, Food Production, Public Safety and Security.

Knowledge areas required for Demonstrators and Product Promoters.

Abilities

Key abilities needed for Demonstrators and Product Promoters include Oral Expression, Oral Comprehension, Speech Clarity, Speech Recognition, Deductive Reasoning.

Required abilities for Demonstrators and Product Promoters.

Work Activities

Common work activities performed by Demonstrators and Product Promoters.

Daily Activities

Demonstrators and Product Promoters spend their time on activities such as Performing for or Working Directly with the Public, Selling or Influencing Others, Establishing and Maintaining Interpersonal Relationships, Communicating with People Outside the Organization, Communicating with Supervisors, Peers, or Subordinates.

Most important work activities for Demonstrators and Product Promoters.

About

Demonstrators and Product Promoters

The average yearly wage for Demonstrators and Product Promoters was $51,013 in 2023.

SOC Code

41-9011 - Demonstrators and Product Promoters

Insights and Analysis

Compensation snapshot: Demonstrators and Product Promoters reports an average salary of $51,013.

Labor market presence: The current workforce is approximately 64,770 workers, indicating sustained demand.

Forward outlook: Projected annual decline is -3.5%, which should inform long-term career planning.

Data Sources

This page uses data from the following sources:

  • College Scorecard - U.S. Department of Education
    • Institutional characteristics, costs, completion rates, and earnings data
    • Data years: 2015-2024
    • Source: collegescorecard.ed.gov
  • Bureau of Labor Statistics (BLS) Occupational Employment and Wage Statistics (OEWS)
    • Employment and wage data by occupation
    • Latest data: May 2024
    • Source: bls.gov/oes
  • O*NET Online - U.S. Department of Labor
    • Occupational skills, knowledge, abilities, and work activities
    • Database version: 28.0 (August 2023)
    • Source: onetcenter.org
  • IPEDS (Integrated Postsecondary Education Data System) - National Center for Education Statistics
    • Institutional data, completions, enrollment, and financial aid
    • Data years: 2015-2024
    • Source: nces.ed.gov/ipeds
  • Census Bureau American Community Survey (ACS)
    • Demographic and workforce data
    • Latest data: 2023 ACS 5-Year Estimates
    • Source: census.gov/acs

Data Processing: All data has been processed, cleaned, and aggregated for presentation. Where specific data points are unavailable, estimates are based on available data and clearly marked.

Last Updated: Data reflects the most recent available information as of January 2025.

Methodology

Data for this profile is sourced from the Bureau of Labor Statistics Occupational Employment and Wage Statistics (OEWS), Census Bureau American Community Survey (ACS), and O*NET Online.

All wage figures represent annual averages and may vary by location, industry, and experience level.